Crowdfunding and video games – Core principle and most common tips

Last week, I was at the Videogame Economic Forum in Angouleme where I gave a short talk about crowdfunding and video games. As I only had 30mn, and Luke Crane from Kickstarter was doing his own lecture with lots of numbers, I went more into actual advice on crowdfunding campaigns for games.

I don’t think the Core Principle will surprise anyone who follows me, but it was also the opportunity for me to put together a Dos and Don’ts list, something I meant to formalize for a while now. Those lists come with some caveats for sure, there are exceptions to them, but to most people, they should be good guides on the most common mistakes I see in campaigns.