Sketchfab - a new way to share game assets

Back in February this year, the team at Born Ready Games were in the middle of promoting the new, improved version of their Space Shooter Strike Suit Zero, for release on PS4 And Xbox One. One of the improvements for the new version were greatly improved in-game texture models. The question was posed: How can we best show off these visual improvements?

Obviously, screenshots and videos were created and shared to show the game. But with the new models and textures at the heart of the new version (they revamped the game and the story too, but that's not easily shown in assets), Jamin, their community manager, experimented with Sketchfab.

Sketchfab's elevator pitch would be the Youtube for 3D assets. You can upload a model and its textures and it will show online on their portal through their webGL viewer and would allow you to embed it on your own website - or any website for that matter.

Here is one of the models that were used to promote Strike Suit Zero: Director's Cut at the time: